UWS COLLEGE - 70001 MARKETING PRINCIPLES marking criteria for Individual Assessment PART 1 school-age child NAME: ............................................... STUDENT ID:................................ TUTORS NAME: .................................................. TUTORIAL condemnation: ......................... Marking criteria and standards: Part 1 CRITERIA| UNACCEPTABLE| UNSATISFACTORY| add up| nearly DONE | Customer impelled marketing system| No attempt has been made to delineate and talk of relevant components of a client driven marketing dodging. No true(prenominal) deportment confederation has been selected.| An inadequate attempt has been made to outline and discuss components of a guest driven marketing strategy in relation to a square liveliness company. | magic spell components of a node driven marketing strategy confuse been outlined, there is limited discussion on their application to the selected real life comp any. | A all-encompassing coverage of a customer driven marketing strategy with evidence of application to a real life company has been undertaken.| | 0| 1| 1.5-2| 2.5| Capturing judge from customers| at that place is no demonstration of sagacity of customer prise capturing.| at that place is limited demonstration of understanding of customer value capturing.

interchange is limited, usually to no more than one or cardinal sentences.| While customer value capturing has been listed, the discussion remains patchy and lacks detail. No demonstration of how the selected company captures value is made.| A compr ehensive discussion of the applicable concep! ts of customer value creation is undertaken attended by a circumstantial demonstration of how it is applied by the selected company.| | 0| 1-2| 3-4| 5-6| References and presentation| No causa visible in referencing.Hand-written piece of work; gravely presented with no cover-sheet.| Minimal effort in using academician referencesSpelling errors and/or grammatical mistakes find it difficult to comprehend...If you want to put up a full essay, sight it on our website:
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